Feedback requested by June 16: complete a survey on ALA’s branding & messaging

ALA is inviting members to participate in a short survey to share thoughts about the American Library Association brand. As an ALA member, your perspective is incredibly valuable!

ALA is working with strategic communications firm Mission Partners to gauge awareness and understanding of its current brand, mission, and value proposition. This survey will help ALA identify messaging and campaign concepts that resonate with its audiences. The ultimate goal is to develop a public awareness campaign that will reach and excite members of the general public and get even more people invested in the future of ALA.

Will you take 10 minutes to complete this anonymous survey by Thurs., June 16?

More feedback is better, so please share this information among your networks.

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